Farmers Market on Wheels brings recent produce to Brooklyn Meals Deserts
Brooklyn District President Eric L. Adams and The Campaign Against Hunger, along with Councilor Alicka Ampry-Samuels, unveiled the Fresh Vibes Mobile Market on Wednesday, a retrofitted RV that offers affordable food, cooking and nutrition workshops Combination with social services provides underserved neighborhoods in Brooklyn.
The initiative began at Kingsbrook Jewish Medical Center in East Flatbush, a community facing one of the highest food insecurities in Brooklyn.
“Hippocrates said, ‘Let food be your medicine,'” said Adams. “The Fresh Vibes Market is a vehicle for change, a new approach to combating diabetes, heart disease, high blood pressure, obesity and other chronic diseases that are preventable and reversible through dietary changes. This RV will help us navigate Brooklyn residents in need through the challenges of accessing some of the basic services that are just within reach. “
The Brooklyn District President Eric Adams announced on Wednesday at the Kingsbrook Jewish Medical Center. Photo credit: Brooklyn Borough Office Eric Adams.
The mobile unit will make three stops a day five days a week to offer TCAH locally grown products at below market prices, and it will accept benefit programs such as Electronic Benefits Transfer (EBT); Farmers’ Market Nutrition Program (FMNP) and Women, Infants and Children (WIC).
Equipped with a hob and cooling, storage bins for groceries, a classroom and an access area for social benefits, the motorhome will be manned by a cook instructor, a sales representative and a SNAP specialist to offer cooking demonstrations and workshops as well as SNAP demonstrations. Job placement services and even fitness classes.
The Fresh Vibes Market caters to the most underserved Brooklyn residents, including the elderly, new mothers, children, students, NYCHA residents, and undocumented immigrants, so TCAH pursues its mission to improve access to healthy food in needy areas, continues to expand.
(Lr 🙂 Councilor Ampry-Samuel, BP Adams and TCAH Executive Director Dr. Samuels aboard the Fresh Vibes Market RV. Photo credit: CM Ampry-Samuel / Twitter.
“The core mission of TCAH is to empower our neighbors to lead healthier, more productive and self-sufficient lives by increasing their access to nutritious food and related resources,” said Dr. Samuels, founder and CEO of TCAH. “Unlike other emergency nutrition programs, our primary goal with this vehicle is to increase fresh fruit and vegetable consumption by encouraging families to make healthier dietary choices and adopt measures that can reduce high levels of chronic disease.”
The launch of the cellular market also marks the start of numerous outreach campaigns developed by TCAH in partnership with Kingsbrook Jewish Medical Center to remove barriers to access to food and social services in the community, officials said.
“We know that improved access to healthy food and needed social services is key to overall health,” said Enid Dillard, director of marketing and public affairs at Kingsbrook Jewish Medical Center. “We look forward to building this partnership and impacting the lives of those affected by food insecurity in our communities.”
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